Distribution Policy

Product Sourcing, Branding & Distribution Policy

1. Our Business Model

ILAJITU operates as a distinguished trading house, curating and supplying a diverse portfolio of products sourced from established manufacturers, global suppliers, and reputable market channels.

While ILAJITU does not manufacture goods directly, it brings together carefully selected products under a unified brand experience, ensuring accessibility, variety, and commercial efficiency for its customers.

2. ILAJITU Private Label Collection

Select products are presented under the ILAJITU name as part of its private label collection. These items are produced in collaboration with third-party manufacturers and are branded, packaged, and positioned in line with ILAJITU’s standards.

For private label items, ILAJITU acts as the responsible economic operator and ensures compliance with applicable UK product regulations, safety standards, and labelling requirements.

3. Curated Third-Party Brands

In addition to its own label, ILAJITU offers a curated selection of third-party branded products.

  • Such products are supplied in their original branding and packaging.
  • All trademarks, brand names, and intellectual property remain the exclusive property of their respective owners.
  • Their inclusion reflects ILAJITU’s commitment to offering breadth and market relevance.

4. Dynamic Sourcing Approach

ILAJITU operates a flexible, demand-led sourcing model designed to maximise product availability and responsiveness.

  • Products may be presented based on real-time market access and supplier networks.
  • Certain items may be procured upon confirmation of customer orders.
  • This approach enables ILAJITU to extend its offering beyond conventional inventory limitations.

5. Independent Trading Status

ILAJITU functions as an independent trading entity.

  • The company may not always act as an authorised distributor or official partner of the brands it features.
  • Products are sourced through established wholesale, distribution, and open-market channels.
  • The presence of any third-party product does not imply formal affiliation with its brand owner.

6. Product Integrity & Compliance

ILAJITU is committed to sourcing genuine products through reputable supply channels and ensuring compliance with applicable UK legislation, including the Consumer Rights Act 2015 and the Consumer Protection Act 1987.

  • All products supplied are expected to be of satisfactory quality, fit for purpose, and as described.
  • Variations in packaging, labelling, or presentation may occur depending on origin and supply route, particularly for third-party products sourced through secondary channels.
  • Where required, products will comply with UK safety, importation, and labelling regulations.

7. Product Liability

For private label products, ILAJITU accepts responsibility as the brand owner and ensures appropriate quality assurance and regulatory compliance.

For third-party branded products:

  • Liability for manufacturing defects remains with the original manufacturer, subject to applicable law.
  • ILAJITU acts as a reseller and will provide reasonable assistance in facilitating claims where appropriate.
  • Nothing in this policy excludes or limits liability where it would be unlawful to do so under UK law.

8. Intellectual Property Respect

All third-party trademarks, logos, and brand identifiers remain the property of their respective owners. Their use by ILAJITU is strictly for descriptive and resale purposes, reflecting transparency rather than ownership.

9. Customer Understanding

By engaging with ILAJITU, customers acknowledge that:

  • ILAJITU operates as a trading and distribution brand, not a manufacturer (except for private label items).
  • Certain products may be sourced through indirect or secondary market channels.
  • Product availability is subject to market dynamics and supplier access.

This policy operates alongside customers’ statutory rights under UK consumer law, which remain unaffected.

10. Policy Evolution

ILAJITU reserves the right to refine and update this policy as its operations evolve. The most current version will always be available through official channels.